2024.11.19
Why Animation is Effective for Corporate Training - Utilizing AI Animation Tool Vyond and Case Studies -
Modern corporate training is increasingly requiring flexible and effective educational methods due to the advancement of DX (Digital Transformation) and the diversification of employee needs. However, traditional text-based materials and one-way video lectures face challenges in effectively conveying information and making learning content memorable. The animation production tool "Vyond" is gaining attention as a solution to these challenges.
In this blog, we will introduce examples and effects of using Vyond in corporate training based on the seminar "Why Animation is Effective for Corporate Education - Utilizing AI Animation Tools and Case Studies" held at the e-Learning Award Forum in November 2024.
1. What is Vyond?
Vyond is a cloud service specialized in animation production. By combining thousands of templates, characters, objects, and background music, you can create story-driven animated videos in a short time. Vyond has many features that are highly effective for content where visual understanding is crucial in corporate training. The main features of Vyond are as follows.
■Easy Operation:
You can create animated videos with operations similar to creating PowerPoint slides. No special skills or experience are required.
■Abundant materials and customization:
Over 2,000 characters, more than 14,000 objects, and over 1,900 backgrounds are available as templates. You can use these to create original videos. Additionally, you can customize characters from scratch by selecting their facial features and clothing to match your business, or create animations suited to different situations by utilizing the provided actions.
■Text-to-Speech Function (Synthetic Voice):
It has a built-in text-to-speech generation feature. It can read scripts in neural voice that generates natural-sounding speech close to human voice, creating engaging videos.
■Subtitle Generation Feature:
Automatically generates subtitles. It can also automatically translate into multiple languages.
2. Why is animation effective for corporate training?
There are several reasons why animation is effective for corporate training. Here are three main reasons.
■Improvement of Memory Retention Rate
Animated teaching materials are said to enhance understanding more than text or audio-only materials, as they allow for visual information capture. Additionally, by using storytelling, it becomes easier to engage the audience, achieving memorable education rather than just conveying information. For example, when characters move within a story, learners can empathize, making it easier for knowledge to take root. Furthermore, by illustrating specific actions and situations through animation, behavioral changes in daily tasks can also be expected.
■Improvement of Production Efficiency
In traditional video production, cost and time were significant challenges, but by using Vyond, these burdens can be greatly reduced.
For example, Whole Foods Market, a supermarket in the United States, has been able to produce content in 75% less time than before by utilizing Vyond, which has accelerated their educational deployment. Additionally, for PDT Global, which operates in the education sector, the cost reduction effect is clear, with outsourcing costs reduced by 3 million yen per video.
・Whole Foods Market Case Study (English): https://www.vyond.com/resources/case-study-how-vyond-helps-whole-foods-market-keep-up-with-the-speed-of-business/
・PDT Global Case Study (English): https://www.vyond.com/blog/pdt-global-speeds-up-learning-production-saves-20k-vyond/
■Flexibility of Content Updates
In today's rapidly changing business environment, updating educational content is essential. With Vyond, you can easily adjust animations even when content changes occur, reflecting new information. This enables timely information delivery, even for content that requires updates or regular revisions.
3. Actual Use Cases
We will introduce case studies and effects of companies utilizing Vyond.
■In-house Training Case Study of Tokyo Electron
At our client, Tokyo Electron Limited, there was a challenge where training related to contracts tends to be complex, and traditional training videos using PowerPoint often resulted in low levels of understanding and interest among participants. To address this, we created animations using Vyond for internal training on the theme of "e-learning content to learn the basics of contracts."
By utilizing Vyond, we can provide visually understandable content, which has received high praise from participants. According to training surveys, 98.7% of participants responded that "the training content was beneficial," and 99.5% responded that "they were able to understand the content." This high rating demonstrates the success of effective information delivery through animation.
For detailed case studies from Tokyo Electron Limited, click here
■Other Corporate Examples
Indeed: Education for Successful Sales
We have animated the utilization of sales support tools in a case study format. This has promoted employee understanding through visual learning.
・Case Studies (English): https://www.vyond.com/resources/indeed-fuels-sellers-success-with-vyond/
Healthcare Company: Compliance Training
As a result of explaining complex regulatory requirements in an easy-to-understand animated format, the risk of regulatory violations has been reduced, and operational efficiency has been achieved. Additionally, employees' understanding has deepened, and the effectiveness of the training has improved.
・Case Study (English): https://www.vyond.com/resources/why-a-healthcare-products-company-relies-on-vyond-for-regulatory-compliance/
4. Vyond Plans and Features
Vyond offers three plans tailored to meet the needs of businesses.
■Professional Plan
This plan has basic features and is ideal for small teams and short-term projects.
The following features are available.
・AI Video Generation (Vyond Go): 10 times/day and up
・Image Generation AI: 25 times/day and up
・Automatic Translation
・Synthetic Voice
・Shared Library & Video Sharing
・MP4 (Full HD)/GIF Animation Output
・Shutterstock Integration
・Font Import
・ISO27001 Compliance, GDPR/CCPA Compliance, Privacy Shield Compliance
■Enterprise Plan
This is a plan specialized for corporate use.
In addition to the features of the Professional plan, the following features are available.
・Brand management features including logo addition to costumes
> Shared Space
> High Security
As unique security for enterprises, the following high-security features are available.
・SSO (Single Sign-On)
・IP Whitelisting
・Password Complexity
・Brute Force Login Protection
・Custom Video Cache Expiration
・Data Partitioning (Optional)
■Agency Plan
This is a plan for production companies where the transfer fee for commercial rights is free. You have the right to provide the produced videos to third parties, making it easier to offer them to clients or conduct agency operations.
In addition to the features of the Professional plan, the following features are included.
・Brand management features including logo addition to costumes
・Shared space
*What commercial rights mean:
Licensees of Vyond are granted the right to use the videos they create for their own purposes (commercial rights). However, if you are on a plan other than Agency and wish to provide the created videos for a third party's business, a declaration of transfer of commercial rights and a transfer fee equivalent to $99 per video is required.
5. Summary
This time, we introduced examples and effects of using Vyond in corporate training. Utilizing animation in corporate education is visually appealing, easily captures the interest of participants, and is expected to promote memory retention and behavioral change. Vyond is the ideal tool for enhancing educational effectiveness while reducing costs and providing high-quality content in a short period. We encourage you to explore new possibilities for in-house training using Vyond.
Human Science has a wealth of experience not only in live-action video production but also in animation video production. We also offer animation video production outsourcing services using Vyond, and in 2023, we became a certified reseller of Vyond. Here, we introduce the benefits of implementing Vyond through Human Science.
・Comprehensive Support
We can support you with procedures before and after purchase, provide training courses, facilitate communication with Vyond providers (in English), and assist in proposing and producing educational content based on your requests.
> Vyond (Animation Production) Sales
・Numerous achievements in e-learning production
There are many achievements in effective animation production outsourcing utilizing our know-how, not limited to Vyond.
> Vyond Animation Production Outsourcing
The enhancement of educational content using animated videos is expected to increase in necessity in the future. In proportion to this, it is anticipated that various animation video production tools will emerge and their functionalities will also improve. The use of AI will also advance. In such a situation, Vyond is likely to be utilized even more around the world as the optimal tool for creating animated teaching materials. To enable more companies to take advantage of this useful tool, Human Science is offering a 2-week free trial. Please feel free to contact us.
In addition, Human Science offers a variety of services related to educational content, from in-house support for educational content to the production of animated videos and teaching materials. We would be happy to discuss your needs. We support production using Vyond, as well as various other tools.
> Human Science: e-Learning Services
In addition, Human Science has a wealth of experience in creating manuals for various products and services. This includes the production of promotional videos and user training content that accompany the manuals. Thus, we can provide one-stop solutions from the proposal and creation of manuals and training texts to the proposal and creation of educational content. Please feel free to contact us.
> Human Science: Manual Production Services
> Moodle Implementation Support and Operations
> e-Learning Material Production
> e-Learning Material Translation (Multilingual Support, Localization)