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2023.12.13

Vyond

Examples and Notes for Commercial Use of Vyond Animation

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    Animations created with Vyond can be used for commercial purposes. This is because the right to use the video is granted based on the account contract. However, if the account owner publicly shares the animation as their own right, there is no problem. However, caution is necessary when providing animations created by third parties.
    In this article, we will introduce examples and benefits of using animations in business, along with these precautions.


    1. What is Vyond?

    Vyond is a tool for creating business animations. You can create attractive videos in a short amount of time by combining thousands of pre-made templates.

    Vyond offers three styles as a touch, such as characters and illustrations. These styles are Contemporary, Business Friendly, and Whiteboard Animation. By using these styles, you can create animated videos suitable for various business scenes.

    In addition, the characters used in videos can be selected from scratch, including facial features and clothing, and can be created or customized to fit our business.

    2. Vyond Business Use Cases

    In business, we will introduce two examples of how to utilize Vyond.

    Education and e-Learning Promotion Presentation
    Services and Products Education on new services, new products, etc. Presentation, PR video
    Case Studies & Technology Example of Use, Example of Failure Example of Use, Technical Introduction
    Person Way of thinking, consciousness, case studies Self Introduction

    ■Use in Education and e-Learning

    It is said that adding images makes it 55% easier to remember compared to learning with just text (image superiority effect). In addition, research has shown that animations are 22 times more memorable to the audience's emotions than explanations based on facts and numbers. With Vyond, not only can you appeal visually, but you can also create videos with a storyline, which can affect the learners' understanding and motivation. For example, it is suitable for introducing new services, examples of use, and also for introducing knowledge and case studies.

    ■Use in Promotion and Presentation

    Just like education, you can achieve a high effect by appealing to memory and emotions. As a PR video, you can create original animations while incorporating your company's product images and logo. You can also incorporate Vyond animations as part of a PowerPoint presentation, play them back, or incorporate animations as part of elements such as moving characters in the background of PowerPoint slides(*).
    There are a wide range of things that can be expressed, such as examples of product or service usage, technical introductions, etc.
    Of course, there are also disadvantages such as the need to watch the video carefully and the fact that the conveyed image may differ depending on the person, so please consider using it as an example of information dissemination.

    (*) How to Expand Vyond Animation Expressions
    Animations created with Vyond can not only use materials within Vyond, but also combine with other services to create a wider range of expressions.

    [When using as a video]
    ・Incorporate live-action videos and images into Vyond animations
    ・Incorporate Vyond animations into live-action videos

    【When using for presentations or e-learning】
    ・Incorporate Vyond animations into PPT slides
    ・Incorporate Vyond animations into PPT slides (making the entire slide animated)
    ・Incorporate Vyond animations as part of elements such as PPT slide backgrounds

    ■How to Publish Animations

    Animations created with Vyond can be exported in video (MP4) format or animation image (GIF) format. Both are highly versatile formats, allowing for use in various media.

    [Examples of Publication]
    ・Published on our company's website
    ・Posted on learning management systems (LMS) or video distribution systems
    ・Posted on external services such as Youtube
    ・Posted on web advertisements including SNS
    ・Displayed on monitors or projectors at exhibitions
    ・Incorporated as material in PPTs and other tools (e-learning editing tools, etc.)

    3. Benefits of Using Vyond for Business

    What are the benefits of using Vyond for business? Here are six benefits to introduce.

    ■Create animations that can be used in various situations with three different styles

    You can create animations in the following three styles.

    Contemporary
    We create simple animations with a motion graphics style. This style is suitable for PR videos and presentations.

    Business-Friendly
    We create highly expressive and easy-to-use animations for corporate education. Our high level of customization and abundance of materials are our strengths.

    Whiteboard Animation
    Create an animation by hand-drawing illustrations and text on a whiteboard. Its simplicity allows for a wide range of uses.

    ■No specialized knowledge required, and cost can be kept down because it is possible to produce in a short amount of time.

    With Vyond, you can create animated videos even if you don't have any specialized knowledge or skills, as the operation is intuitive with the use of a mouse. It has a simple operation similar to PowerPoint, so there is no need for special technical skills or experience. Additionally, you can use a variety of templates and existing materials such as photos, without the need for new filming, making it possible to complete videos in a shorter amount of time and reduce production costs.

    ■Easy to create because there are plenty of business templates

    As materials necessary for creating animations, there are over 1,900 backgrounds, over 1,300 characters, over 14,000 small object illustrations, and over 2,400 actions (facial expressions and movements of characters) prepared in advance, so you can create videos that correspond to various industries and stories.
    As an example, there are many materials even in specialized fields such as backgrounds, objects, and clothing.
    ・Office, school
    ・Factory, construction site
    ・Medical, pharmaceutical, laboratory, etc.

    ■ Other materials necessary for animation can also be prepared/created

    Animations require BGM, sound effects, and voiceovers, all of which are included as materials and can also be created using the synthetic voice function for narration and character voices.
    In addition, various materials such as graphs are also available, so with just one Vyond, you can complete your animation.

    ■Can upload our own logo and make it easier to express originality

    You can import original images and logos and customize them freely. You can also create original characters, allowing you to create videos that stand out from others. With AI-based image generation technology, you can easily create things that are not available as materials.

    ■ "Cloud-based", so it can be created on any computer as long as there is an internet connection

    Usually, video editing software can only be used on specific computers because it needs to be installed on the computer. However, with Vyond, you can edit videos on any computer as long as you have an internet connection. This means you can work on video editing even when you are not in the office, such as when you are on a business trip or at home.

    4. Points to note when using Vyond for commercial purposes

    To use Vyond for business purposes, you must comply with Vyond's terms of use. Here are some points to keep in mind when using it for commercial purposes.

    ■The right to play and view will be granted upon signing an account contract.

    Vyond account owners (users who have a license agreement with Vyond) are granted the right to use videos created on Vyond for their own purposes. This is called the "Vyond Video Usage Right". By having a Vyond account agreement, you will have the "Vyond Video Usage Right" and will be able to play or share videos you have created for business purposes.

    For example, you can freely create videos to promote your company's services and products, distribute them on social media, and use them for internal training without incurring any fees.

    ■When providing Vyond video download files to third parties or delivering them as finished products

    On the other hand, if you provide (or sell) videos created with Vyond to a third party who is not the owner of the Vyond account, or deliver them as part or all of your work, it will be considered a "transfer" of the "Vyond Video Usage Rights" to the third party. The "transfer" of the "Vyond Video Usage Rights" refers to the act of requesting a change of ownership of the video from the provider of Vyond.

    For example, when distributing videos for promoting our company's products and services to sales agents within our company group, it falls under the "Transfer" of the "Vyond Video Usage Rights" and requires an application to be submitted to the provider.

    ■About the procedure

    If you wish to "transfer" the "Vyond video usage rights", the owner of the Vyond account must directly apply to GoAnimate, the provider of Vyond, and pay the "fee". On the other hand, the third party who receives the "Vyond video usage rights" does not need to go through any procedures and does not need to pay the "fee".
    The fee is 99 dollars per video, and regardless of the length of the video, even for short videos of about 10 seconds, it is necessary to apply as one case per video.

    5. Summary

    This time, we will introduce how Vyond can be used in business, what benefits it has, and summarize the points to keep in mind when using it for business. Human Science has a large number of achievements in video production using Vyond, and became a certified reseller of Vyond in 2023. We will introduce the benefits of introducing Vyond through Human Science.

    ・Enhanced Support
    We can provide support for pre- and post-purchase procedures, as well as offer training courses and support for communication with Vyond (in English). We can also support the creation of educational content based on your requests.
    Vyond (animation production) sales

    ・Numerous e-learning production achievements
    We have a track record of effective animation production using our expertise, not limited to Vyond.
    Vyond Animation Production Outsourcing

    The enhancement of educational content using animation videos is expected to become even more necessary in the future. As a result, we can expect various animation video production tools to emerge and their functions to be further enhanced. The use of AI will also continue to advance. In such a situation, Vyond will continue to be utilized worldwide as the optimal tool for creating animation teaching materials. In order to further utilize this useful tool in more companies, Human Science is offering a 2-week free trial. Please feel free to contact us.

    In addition, Human Science provides a variety of services related to educational content, from in-house support to the production of animation videos and teaching materials. We are happy to discuss with you. We can handle not only production using Vyond, but also various other tools.
    Human Science: e-Learning Services

    In addition, Human Science has a large number of achievements in manual creation for various products and services. Among them, there are also records of creating introduction videos for products and services, as well as user education content. From proposing and creating manuals and training texts to proposing and creating educational content, we can provide one-stop support. Please feel free to consult us.
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